In.Li.
Designing digital experiences that delight users and drive real business impact.

UX & Brand
Strategist

0 +
years’ experience creating digital products users love.
Talent Acquisition Specialist or Hiring Manager?
Looking for a strategic design leader?
Business Owner or Product Leader?
Ready to elevate your digital products?
New Business Owner or Startup Founder?
Ready to turn your vision into a product users love?
Designer or Team Looking to Grow?
Want to level up your UX & Marketing skills?
0 +
Years
Experience
Working
I’m Kasim Shah — a UX & Brand Expert with over 10 years of experience designing digital products that seamlessly blend user needs with business goals. I use a data-driven, user-first approach to eliminate friction and build experiences that convert. My focus is on delivering a stronger bottom line for your business.
UX Strategy & Research

Designing experiences rooted in data-driven insights that put users first.

See How I've Helped Brands Like Zuto
Brand & Digital Design

Crafting compelling visuals that bring your brand to life across digital platforms.

Discover Branding Done Right
UX Roadmapping & Leadership

Aligning teams and processes for seamless, impactful design delivery.

SEE MY LEADERSHIP IN ACTION
Mentorship & Coaching

Empowering teams to grow, innovate, and champion user-centric design.

LEVEL UP YOUR TEAM'S SKILLS
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Experience

2022 – Present
Lead UX Designer
Zuto

Redefined UX strategy, built a research-driven roadmap, and drove a 30% increase in platform engagement.

2019 – 2022
CEO & Founder,
Orion Design Studio

Built and led a design agency delivering 95% client satisfaction through tailored digital and brand solutions.

2015 – Present
UX Consultant &,
Contractor

Partnered with diverse clients across industries—e-commerce, SaaS, education—to deliver intuitive, research-driven designs.

2010-2012
UX & Creative Designer
AO.com

Boosted website conversions by 20% through strategic design enhancements and promotional campaigns for brands like Samsung, Neff, and Intel.

Your Website is Your #1 Salesperson.

Think of your best salesperson: intuitive, helpful, guiding customers to the right solution and making the buying process feel effortless. Your website should do the same.

My approach to UX is built on this principle. I use data-driven design to anticipate your customer’s needs, answer their questions before they have to ask, and lead them seamlessly from interest to action.

But there’s more. Great UX acts as your best customer service agent, providing clear support and building the trust that turns customers into loyal advocates.

When the user journey is this smooth, the results are inevitable: higher conversions, stronger loyalty, and a healthier bottom line. I don’t just build websites. I build your most valuable employee.

Professional awards and honors I've reached.

Fowl be so, under sea land, tree fruitful. Man don’t
given unto second may of dominion beginning.

Digital Marketing Level 4 Diploma
Websites, Corporate Communications.
Google Certfication
Advertising, Media & PR, Brand Strategy.
Microsoft Certfication
Advertising, Media & PR, Brand Strategy.
UXCEL Certification
Webby Winner, People’s Voice Winner.
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Testimonials

Day shall form years which rule made first, make a our night life herb midst isn't fish give lights land morning lesser. Said cattle. Green us fish rule third dry his for. Created signs under.
Damien O'Ryan
Mountain Inc
Day shall form years which rule made first, make a our night life herb midst isn't fish give lights land morning lesser. Said cattle. Green us fish rule third dry his for. Created signs under.
Kien Hester
CEO Vintage
Day shall form years which rule made first, make a our night life herb midst isn't fish give lights land morning lesser. Said cattle. Green us fish rule third dry his for. Created signs under.
Chanelle Reed
Woody Nature
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Contact

You’ll called for yielding male, so lights
Stars abundantly, is their.
Email:
Phone:
I am always looking for great collaborators. Let’s message me and make something together!